Deniz Atik has been working at Izmir University of Economics, Turkey since 2006. Her BBA and MBA degrees were awarded at Georgia State University, USA and her PhD at Bocconi University, Italy. She spent one academic year as visiting marketing scholar at the University of Texas-Pan American and taught a marketing course at École Management de Normandie, France in 2011. She has also taught a graduate level course about Consumer Culture Theory and Qualitative Research at Bocconi University in Spring semester 2012. She gave a Consumer Behavior course in International Summer School in KIMEP University, Kazakhstan in 2012 and a graduate Marketing class in Kyoto University, Japan in 2014.

Her research interest concentrates on Consumption Theories, especially theories of fashion, debates on consumer freedom, vulnerable consumers, sustainability, transformative consumer research, and qualitative research. Some of her work is present in Journal of Macromarketing, Journal of Marketing Management, Journal of International Consumer Marketing, International Journal of Consumer Studies, and İşletme, İktisat, Finans. Besides her academic experience, she has six years of professional work experience in private sectors such as tourism, product label design, and logistics.