Graduated from the same department in 2009 as Faculty of Communication’s highest ranked student, Pınar Umul has been a member of the faculty as research assistant in Public Relations and Advertising Department since October 2009. She has completed her dissertation in Izmir University of Economics Media and Communication Studies Graduate Program as of 2012; titled “Reflections of Organizational Culture on University Web Sites: A Comparative Study of Turkish State and Foundation Universities”. She is currently working on her dissertation in Anadolu University, Communication Design and Management Ph.D. program. Her research subjects are interdisciplinary; covering the issues of digital advertising, communication technologies and digital media and culture.