Assoc. Prof. Zeynep ERTEKİN
Faculty of Business
Business Administration
, TLC
Master of Business Administration - Distance Learning (e-MBA) Program Coordinator, Izmir University of Economics
Assoc. Prof. Zeynep ERTEKİN
Faculty of Business
Business Administration
, TLC
Master of Business Administration - Distance Learning (e-MBA) Program Coordinator, Izmir University of Economics
THESIS ADVISORSHIP
Graduate Thesis
Pınar Özkılıç , “ DIGITALIZATION AND CONSUMER ACTIVISM: UNDERLYING MOTIVES AND FEELINGS OF CONSUMERS AND IMPLICATIONS FOR BRANDS ”
İzmir University of Economics |
Semiha Melis İşcen , “ CONSUMERS’ ATTITUDES TOWARDS HEALTH AND WELLNESS: EXPLORING MOTIVATIONS, BARRIERS, AND THE IMPACT OF SOCIAL MEDİA INFLUENCERS ”
İzmir University of Economics |
