BİLDİRİLER


CPCI-S veya CPCI-SSH endexli konferans bildiri kitaplarında yayımlanmış bildiriler

Uluslararası
  • S.Misci and E.Uzunoglu.
    (2008) Knowledge management in the field of advertising: How advertising and media agencies manage knowledge?.
    9th European Conference On Knowledge Management
    515-524, ISBN: 978-1-906638-10-8

Diğer konferans bildiri kitaplarında yayımlanmış bildiriler

Ulusal
  • S.Türkel , S.Misci Kip and E.Uzunoğlu.
    (2018) Seeking Shared Meaning of NPOs’ Reputation in the Post Period of a Social Crisis .
    25 Th International Public Relations Research Symposium BledCom
    -, ISBN:
  • S.Misci Kip , E.Uzunoğlu , P.Umul Ünsal and S.Kumova Metin.
    (2016) Tracking trends of digital media in IMC (Özetler kitabı içerisinde basılmış ve sunumu yapılmış özet).
    14th International Symposium Communication In The Millenium
    50-50, ISBN:
  • S.Misci Kip , E.Uzunoğlu.
    (2013) Fostering interactivity through responsiveness: The case of Turkish environmental non-profit organizations' websites (Sunumu yapılmış bildiri).
    Integrated Communication In Post-Modern Era
    0-0, ISBN:
  • S.Misci.
    (2006) Televizyon Programlarının ve Kanallarının Yetişkinler Üzerindeki Etkilerini Saptamaya Yönelik Bir Araştırma Önerisi.
    Radyo Televizyon Yayınları Kamuoyu Araştırmaları Platformu Yaklaşımlar, Eğilimler Ve Sorunlar
    99-104, ISBN: 978-975-6760-33-8
Uluslararası
  • S.Türkel , S.Misci Kip , S.Evci.
    (2019) Public Engagement Through Storytelling in Social Media: An Experimental Study Best Working Paper 2nd place.
    CMC 2019 / Storytelling Across Platforms: Managing Corporate And Marketing Communications From A Storytelling Perspective
    -, ISBN: 978-965-7632-25-3
  • S.Türkel , S.Misci Kip , P.Umul Ünsal.
    (2019) A semantic network analysis of digital immigrants on native advertising: The Turkish context .
    ICORIA 2019
    -, ISBN:
  • S.Misci Kip , S.Türkel , P.Umul Ünsal.
    (2019) Free Associations of Digital Immigrants’ Attitudes Toward Native Advertising Content, Publisher, Brand, and Columnist according to Their Nativity Levels Best Working Paper 3rd Place.
    CMC 2019
    -, ISBN:
  • D.Ziemand-Sheiner , R.Tanya , S.Misci Kip and T.Lahav.
    (2018) The Tendencies of Teens: A cross-cultural look at Generation Z Adolescents and Native Advertising (Sunumu yapılmış bildiri).
    ICA 2018
    -, ISBN:
  • S.Misci Kip , P.Umul Ünsal.
    (2018) Doğal Reklam Nasıl Algılanıyor? İzmir’de Yaşayan Tüketicilere İlişkin Bir Araştırma (Sunumu yapılmış bildiri).
    Uluslararası Dijital Çağda İletişim Sempozyumu 2018
    -, ISBN:
  • S.Türkel , S.Misci Kip , E.Uzunoğlu.
    (2017) Seeking Social Meaning of NPOs’ Reputation in Turkey.
    Annual Conference On Corporate Communication (CCI 2017)
    -, ISBN:
  • S.Misci Kip , H.Mesci.
    (2017) Actual work experience in advertising education: An improvement on student-run ad agency model.
    15th Annual International Conference On Communication And Mass Media
    0-0, ISBN:
  • S.Türkel , S.Misci Kip , E.Uzunoğlu.
    (2017) Seeking social meaning of NPOs reputation in Turkey .
    15th Annual International Conference On Communication And Mass Media
    0-0, ISBN:
  • S.Misci Kip , P.Umul Ünsal.
    (2016) Perceptions and attitudes towards native advertising in Turkey: Digital natives vs digital immigrants (Özetler kitabı içerisinde basılmış ve sunumu yapılmış özet).
    2nd International Conference On Communication And Management (ICCM2016) / 2nd International Conference On Communication And Management (ICCM2016) Abstract Book
    43-43, ISBN:
  • S.Misci Kip , P.Umul Ünsal.
    (2016) Exploring digital native advertising in Turkey: Insights from digital natives and immigrants.
    21st Corporate And Marketing Communications Conference 2016
    244-246, ISBN:
  • S.Misci Kip , E.Uzunoğlu.
    (2015) Re-visiting Two-step Flow Communication Model: Bloggers as Intermediaries.
    20th Corporate And Marketing Communications Conference (CMC) 2015
    301-305, ISBN:
  • S.Misci Kip , P.Umul Ünsal.
    (2015) Seeking Excellence in Social Media Advertising: Case Study of a Higher Education Institution from Turkey.
    20th Corporate And Marketing Communications Conference (CMC) 2015 / 20th International Conference On Corporate And Marketing Communications Proceedings Book
    197-212, ISBN: 978-975-8789-55-9
  • S.Misci Kip , E.Uzunoğlu.
    (2014) Dialogic communication through websites: How Turkish non-profit organizations (NPOs) use Facebook to build relationships? (Kitap içinde basılmış ve sunumu yapılmış uzun özet.).
    19th Corporate And Marketing Communications Conference
    74-77, ISBN:
  • S.Misci Kip , E.Uzunoğlu , J.P.Kitchen.
    (2014) Implementing knowledge management for effective communication solutions: An analysis of communication agencies in Turkey (Özetler kitabı içerisinde basılmış ve sunumu yapılmış uzun özet).
    19th Corporate And Marketing Communications Conference
    10-13, ISBN:
  • S.Misci Kip , E.Uzunoğlu.
    (2013) Communicating with publics through blogger engagement in the age of digitalization.(Sunumu yapılmış bildiri).
    EUPRERA Annual Congress
    0-0, ISBN:
  • E.Uzunoğlu , S.Misci Kip , B.Yaman.
    (2013) How Brand Messages Are Disseminated Through Blogger Endorsement: Descriptive Case Studies from Food Sector.
    10th International Symposium Communication In The Millenium
    272-284, ISBN: 978-975-404-927-5
  • S.Misci Kip , E.Uzunoğlu.
    (2012) Building relationships through websites: A content analysis of Turkish environmental non-profit organizations' websites (Konferansta sunumu yapılmış bildiri).
    EUPRERA Annual Congress
    0-0, ISBN:
  • E.Uzunoğlu , S.Misci Kip , B.Yaman.
    (2012) How brand messages are disseminated through blogger endorsement: Descriptive case studies from food sector. (Best paper) .
    Communication In The Millenium 2012
    -, ISBN:
  • E.Uzunoğlu , S.Misci.
    (2009) The Effects of Co-Branding on Consumer Perception.
    4th International Conference On Business, Management And Economics (ICBME) 2008
    25-32, ISBN: 978-975-6339-18-3
  • G.Gunay , O.Yurt , S.Misci.
    (2009) Value Creation through Inventive Templates.
    Ankara University International Conference On Market, Marketing & Entrepreneurship AUMEC 2009
    317-323, ISBN: 978-605-5782-06-1
  • E.Uzunoğlu , S.Misci.
    (2008) Value Creation through the Integration of Product Design and Branding.
    International Conference On Value Chain Sustainability
    263-271, ISBN: 978-975-8789-25-2
  • E.Uzunoğlu , S.Misci.
    (2008) The effects of co-branding on consumer perception .
    ICBME 2008
    -, ISBN:
  • E.Uzunoğlu , S.Misci.
    (2007) Müşteri Sadakatinde Başarının Anahtarı: Duygusal Zeka Örnek Olay İncelemesi – Garanti Bankası.
    Uluslararası Duygusal Zeka Sempozyumu 2007
    336-347, ISBN: 978-975-483-735-3
  • S.Misci.
    (2006) Yeni Medya Kullanımının Organizasyon Yapısına Etkileri .
    Yeni İletişim Ortamları Ve Etkileşim Uluslararası Konferansı
    128-137, ISBN: 975-400-300-9
  • S.Misci Kip.
    (2004) Medya planlama açısından reklamcılık etiği: Çocuk ürünleri (Sunumu yapılmış ve özeti yazılmış bildiri).
    Ethics In Communication: Culture, Community, Identity
    0-0, ISBN:
  • S.Misci Kip , E.Uzunoğlu.
    () Dialogic Ccommunication through Facebook: A tool of stakeholder engagement for NPO branding.
    ICORIA 2016
    -, ISBN: